Targeted advertising online

Here’s a good example of how targeted advertising works on the Internet.

As part of my research for a blog posting, I used a search engine to look at relevant photos. One I looked at was a T-shirt with the subject logo printed on it.

Flash forward.

Just now, I opened up my Hotmail account. There in the ad at the top right was the T-shirt I had looked at earlier.  Coincidence? Not likely. Targeted advertising? Highly likely.

Oh what a tangled Web we weave….


About elkrapidslive

More than a lifelong connection to Elk Rapids
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